• In recent years, under the prevailing scientific skin care concept, as the largest consumption category in the skin care market, face film industry ushered in the unprecedented high speed boom period, with a nearly billions of market size, market penetration is increasing year by year, large consumer market brings unprecedented opportunities to the development of film industry.

    With the theme of "New technology and new concept, create the future power of facial mask", PCE Facial Mask Expo is born in time under the promotion of industry development and market demand. There will be three exhibitions a year, which will be held in Shanghai New International Expo Center from August 4 to 6, 2023, and in Nan Fung International Convention&Exhibition Center in March 2024.It aims to provide a platform for facial mask industry to achieve a breakthrough, co-promotion, co-integration, co-creation and win-win. Gather together with PCE, innovate mask technology, unlock 100 billion market, share unlimited business opportunities.

 Data of this exhibition

  • The exhibition area reached 12,000 square meters;

    Attracted more than 300 enterprises to participate in the exhibition, covering 30 sub-categories of products;

    Association exhibition group sharing innovation resources;

    Professional supply chain platform for personal care products;

    Professional buyers and visitors are invited, and it is estimated that more than 18,000 people will visit;

    At the same time, 10 professional conferences and forums will be held.


The exhibition highlights

  • Professional trade exhibition of facial mask industry;

    Covering the whole industry chain of personal care products, subdivided categories and upstream and downstream supply of the industry;

    Exhibition groups and buyers gather here, and international platforms lead the trend;

    Professional promotion plan and media cooperation, organize VIP buyers in all channels;

    New theme exhibition area and many professional forum activities to explore the development trend of the industry;

 The Category of Exhibitors

  • Various facial masks: mud paste, patch, cream, sleep mask, particles (such as seaweed mask), peel-off mask, no washing, washing, etc.

    Various skin care products: eye mask, eye cream, essence, hand mask, foot mask, facial cleanser, toner and so on.

    Raw and auxiliary materials: non-woven cloth, silk, tencil, wood pulp paper, moisturizing agent, emulsifier, thickening agent, antioxidant, preservative, essence and fragrance, etc.

    Product packaging and equipment: production equipment, packaging equipment, packaging materials and new technology, etc.

    OEM/ODM Manufacturers and other related products

 The Category of Visitors

  • l Wholesaler, Agent, Distributor, Trader, Retailers, Importer;

    l Franchise stores, chain stores, Beauty, hair and nail spa, Medical cosmetic operation & plastic surgery organization;

    l Supermarkets, Stores, Department store, etc.;

    l E-commerce(JDcom,, Amazon, Tmall, Taobao, etc.), Wechat business team

    l Manufacturers, R&D personnel and brand owner;

    l Industry association, industry media, mass media and we media, etc.

    Government organization, industry associations, chambers of commerce,